Change Fashion Inc. is looking for a E-commerce website administrator who can generate and update website content (ie: products, content, promotions). An ideal candidate must have knowledge in planning, defining and implement website changes and functional improvements. He or she must has ability to maintain plus update the online marketing plan for the website. And, monitoring the key performance indicators on the website and develop plans to make improvement.
EXPERIENCE AND REQUIREMENTS:
-Understanding of the disciplines required to drive traffic to retail websites (ppc, email marketing, link generation, online pr, SEO, offline marketing and pr, affiliate program mes, etc)
-Understanding of order management/customer fulfillment in an e-commerce context
-Experience using software like Excel and Photoshop
-Computer literate and understanding of basic web technologies (FTP, browsers, basic HTML, data files)
-Familiar with data management
-Previous experience of website or e-commerce CMS
-Basi
Change Fashion Inc. is looking for a E-commerce website administrator who can generate and update website content (ie: products, content, promotions). An ideal candidate must have knowledge in planning, defining and implement website changes and functional improvements. He or she must has ability to maintain plus update the online marketing plan for the website. And, monitoring the key performance indicators on the website and develop plans to make improvement.
EXPERIENCE AND REQUIREMENTS:
-Understanding of the disciplines required to drive traffic to retail websites (ppc, email marketing, link generation, online pr, SEO, offline marketing and pr, affiliate program mes, etc)
-Understanding of order management/customer fulfillment in an e-commerce context
-Experience using software like Excel and Photoshop
-Computer literate and understanding of basic web technologies (FTP, browsers, basic HTML, data files)
-Familiar with data management
-Previous experience of website or e-commerce CMS
-Basic understanding of Google products such as Webmaster Tools & Analytics would be desirable
RESPONSIBILITIES AND JOB DUTIES:
Website
-Update product information and content on the website
-Create banners, images, promotions etc for display on the website (using products like Photoshop)
-Update content managed areas (copy & artwork)
-Manage website configuration & parameters (eg payment options, stock management)
-Investigate and report any operational/technical issues arising
-Evaluate approaches & strategies to improve website sales conversions & customer engagement
Marketing
-Understand and develop sources of traffic such as: email, affiliates, social media, catalogues and etc
-Investigate, evaluate and assess new ways of generating additional traffic / orders
-Produce reports to analyze the performance of all online marketing campaigns and promotions (via reports, analytic, surveys etc)
-To meet and exceed all agreed performance objectives (sales, conversions, engagement)
-Continuous improvement of customer satisfaction
-Maintain an excellent level of service to the business
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